Blog
Articles, tips, and insights from our community
Try telling the truth. It’s so much easier.
Most magicians pick the trick first, then struggle to find something real to say. Here's a simple shift that makes performances feel honest and memorable.
Aaron Fisher
That Trick Nobody Believes In
No one believes in an idea until they see it. In magic, that means doing the work—turning something imagined into something real enough to be felt, seen, and understood.
Aaron Fisher
Are You a Diamond or a Pearl?
Are you a diamond or a pearl? In magic, mastering technique is just the beginning. True artistry comes when you decide the style, texture, and identity of your performance.
Aaron Fisher
Time to Go to the Food Court
CC Coach Alexander Slemmer and I had a talk recently about something that changes a magician’s situation for good. Not “motivation.” Not a better practice plan. The thing we kept coming back to was much simpler: how to get out of your own head.
Aaron Fisher
Force and Reveal
Why do simple tricks bring the house down? It often comes down to force and reveal—and choosing a revelation that actually matters.
Aaron Fisher
The Silence of the Hams?
When I was younger, I learned pretty quickly how to say things that got a reaction. Sometimes that was practical. A well-timed line can cover a secret action. Sometimes it was emotional.
Aaron Fisher
When Dating New Tricks Stops Working
At a certain point, learning more stops helping. Not because you’ve learned enough — but because you haven’t decided what you’re willing to stay with long enough to actually perform.
Aaron Fisher
From Frustration to Flow
When Steve Reynolds taught his landmark Zarrow Shuffle course, we saw fifty magicians of every level transform over three short sessions. What happened in that room became one of the clearest demonstrations I’ve ever seen of how to move from effort to ease—from frustration to flow.
Conjuror Community
The Real Secret to the Zarrow Shuffle
When I first saw a Zarrow, I was fifteen, outside Al’s Magic Shop. A local magician—who’d taken a few lessons from Darwin Ortiz—riffle-shuffled on the table and I saw nothing. Not a twitch. It was perfectly invisible. I chased that for years. Books, tapes, late nights. Still never looked like that first one.
Conjuror Community
Why “Natural” Is the Last Thing You Should Try to Look
Every magician worries about looking natural. We obsess over it. We film from every angle, hunt for flashes, and try to move the way “real” people move when they aren’t thinking about being watched. And yet — after decades in this craft — I’ve learned the irony hiding in plain sight: The harder you try to look natural, the less natural you’ll ever be.
Conjuror Community
The Life and Magic of Harry Houdini
Harry Houdini rose from poverty to become the world's most famous escape artist. Explore his life, daring escape acts, and enduring legacy in magic.
Adam Grace
Coin Vanish Revealed: A Step-by-Step Guide
Welcome to the fascinating world of coin magic. Among the myriad of tricks that magicians have up their sleeves, one of the most visually captivating and universally loved is the coin vanish
Adam Grace